Websites, customer journeys & business tools
Let the product details travel with the question.
Connect approved product information to an enquiry your sales team can assess.
Begin with one real product family
For a Lebanese supplier serving several language audiences, the hard decision may be how to connect a familiar customer term to the exact item the business sells. We build catalogues around approved families, variants, units and documents, with product references carried into the enquiry.
Bring a public or anonymised sample that includes a variant customers often confuse. Your catalogue owner should explain how it is ordered, how a pack differs from a piece and which specification is current. Arabic, French and English reviewers can then assess the words in the actual product context.
A worked enquiry path
Imagine a buyer recognising an application but not knowing the supplier code. A useful path lets them identify a family, compare the deciding specification and ask a question with the chosen reference already attached. If the business must review availability or destination before quoting, the page should collect that request rather than imply that a sale is already confirmed.
Keep the catalogue maintainable
Agree where product facts originate and who approves a replacement document. We can scope imports or system connections once sample files and identifiers are understood. Acceptance includes copying mixed-direction references, opening the correct document on a phone and checking the request received by staff. Certification, suitability and availability statements need the product owner's approval.
Bring the product family that creates the most follow-up questions.